Eleven Cost-cutting Tips for eCommerce Business

04 January, 2017
blog

In today’s world where every other venture that is entering the already saturated market comes under the domain of eCommerce. And with an ever increasing number, it has become hugely important to keep the costs under control at all times. Reducing the cost will not only help your business become more efficient but will also help you to achieve its profitability targets.

So, if you are thinking of ways to cut out on your unnecessary cost; then these are some of the tips that you should follow:

1. Choose products wisely

It is highly important that you choose only those products which have a greater margin for profits. You should be opting for those which have higher profit value because higher profit will lead to higher retained earnings and better security for future.

2. Be your own Customer Service Agent

If you are the owner of an eCommerce store, you should try to stay active on social media as much as you can and reply and entertain the queries of your customers as fast as possible. From Woops ecommerce platform, you can market your product to a wider audience.

3. Save on inventory

Try to look out for quantity discounts and along with that, negotiate with the distributors as much as possible. You also need to ensure that you have only that amount of inventory which is needed or required.

4. Packing material efficiency

Ensure that each of your product is dispatched in the smallest possible packaging so that you can save out on the cost in the long run.

5. Send invoices and payments online

Internet is the best medium that you can make use of; so ensure that you send your invoices through email and get payments through online medium. This will not only help in improving the efficiency but will also save a lot on operational cost.

6. Reduce marketing costs

One of the best ways to reduce marketing cost is by making use of digital media which includes social media and content marketing. It certainly will prove to be a cost effective way to reach the wider number of audience.

7. Emphasize on user experience

You will need to ensure that you are providing your customers with a better service than others. If they have a good experience on your website, they certainly will turn out again but if it’s interface is poor; hardly anyone would want to come back.

8. Seek customer feedback

You should spend some time in thinking of new products and services that you can bring to your customers in order to keep them engaged with your business. While doing so, take the feedback of your customers and then decide with the new line of products.

9. Focus on existing customers

We all know how expensive does it prove to be to allure new customers, right? So, it is highly recommended that you hang on to your existing client base by providing them with quality customer service.

10. Recycle packaging

Saving on the cost is never a bad idea and as such you should definitely focus in recycling all the package which can be recycled. This can prove to be quite detrimental in the long run.

11. Send bulk orders

When sending orders of the customers, try to send them in bulk quantity.This will certainly result in huge savings which ultimately will help you in providing competitive prices to your customers.

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